about south river federation

September 20, 2017, Fairfax Virginia. South River Federation is excited to announce it has been selected as an exemplary non-profit and will receive free marketing and promotional support from the award-winning marketing and design firm, Red Thinking.

For the past five years, Red Thinking has held a 24 hour design marathon where its creative staff and collaborative partners pour their hearts into helping area non-profits. It’s a project called Brand Jam.

“We’re excited to be part of this year’s Brand Jam,” says Nancy Merrill of South River Federation. “Red Thinking has deep non-profit experience and the Brand Jam team will be helping us with marketing and communication. This is worth thousands of dollars and hours. It’s money and time we can put into our core mission and projects.”

“Nonprofits have the same need for program promotion, consumer outreach, and marketing as for profits companies,” says Jen Sterling, Partner of Red Thinking and Brand Jam. “The difference is that non-profits lack the budgets and choose to spend their donor-support dollars on their programs and services. That’s where we and our partners come in and help.”

The Brand Jam team will meet with South River Federation prior to the event and assess their biggest marketing need.

“We treat Brand Jam projects with the same level of dedication, service, and creativity as we do all of our clients,” says Shay Onorio, Partner of Red Thinking. “A super team is then put into action to produce the most important need for the group.”

The event starts Thursday, September 21 at 10 a.m. and runs through 10 a.m. Friday, September 22. Press are welcome to attend to see the marathon held at Refraction, 11911 Freedom Drive in Reston Town Center or come to the big reveal on Friday as the Brand Jam team presents all of the finished work for all ten participating organizations.

About South River Federation

South River Federation is a local watershed protection organization whose mission is to protect, preserve, restore and celebrate the South River and its interdependent living community. They believe in a holistic approach to cleaning up the South River with restoration efforts that are locally focused and driven by sound science.

To learn more about South River Federation visit them online at www.southriverfederation.net.

For media inquiries contact:

Nancy Merrill, Volunteer and Outreach Coordinator

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About Red Thinking, LLC

Red Thinking, is a marketing firm based in the Washington, D.C. metro region. They specialize in integrated digital, brand strategy, and design for firms in real estate, finance, and the non profit sector. Client services include but are not limited to: print, digital and traditional collateral, data collection and analysis, social media, SEO and PPC, website and logo design and development. In addition to being a playful reference to their hair color, the firm’s choice of “red” in the name evokes images of passion, energy and boldness – attributes that speak to the company’s unconventional methods and thought-provoking style.

To learn more about Red Thinking’s marketing and branding services visit them online at www.redthinkingllc.com.

For media inquiries contact:

Sharon Ritchey, Home Row Editorial

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